2014 NICOLITA Swimwear Collection Catalog
Nicolita Swimwear CLIENT
Art Director & Graphic Designer ROLE
DELIVERABLES
Art Direction | Brand Identity | Fashion Catalog | Digital Catalog | Line Sheet | Trade Show & Fashion Show Signage | Digital Advertisement
Nicolita’s 2014 collection embraced vintage glamour with a playful twist. The theme “The Search for the Perfect Booty” drew from 1950s film noir detective stories. The collection celebrated Cuban-style bottoms and retro silhouettes with confidence and cheek.
Design Direction I designed the catalog and marketing materials to reflect mystery and glamor. Using fashion show photography, dramatic lighting, and bold layouts I brought out the collection’s curves and vintage vibe. The visual story ran from runway to retail and supported both sales and event presence.
Outcome A cohesive branding suite that elevated the 2014 catalog into a signature piece for Nicolita. The marketing materials, signage, and digital ads all connect back to the noir-inspired theme. The designs helped drive engagement, spotlighted curves in flattering silhouettes, and strengthened Nicolita’s identity in swim season and beyond.

