
2020 GREEN MOOSE FUEL - proposed expanded line
Green Moose Fuel CLIENT
Art Director & Graphic Designer ROLE
2020 YEAR
SERVICES
Art Direction | Brand Identity | Packaging Design | Product Design | Sales Sheets | POP Display Case | Digital Ads
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NEED A BOOST? GRAB A MOOSE! Green Moose Fuel is expanding its lineup with bold new flavors like Coffee, Mexican Chocolate, Chai, and Mint – taking your adventure fuel to the next level! Whether you're gearing up for a race or powering through a workout, these new flavors pack the same clean, unrefined energy you love with even more variety to keep you fueled and craving more. Get ready to fuel up in style!
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In 2020, as Green Moose Fuel expanded with bold new flavors like Coffee, Mexican Chocolate, Chai, and Mint, I refreshed the pouch designs to match. Building on the previous year’s rugged rebrand, each flavor got its own distinct look while staying true to the clean, high-energy aesthetic. I also designed new in-store POP displays built to stand out in gyms, nutrition shops, and vitamin retailers—bringing that trail-ready energy into everyday fueling spots.




