
2019 GREEN MOOSE FUEL
Green Moose Fuel CLIENT
Art Director & Graphic Designer ROLE
2019 YEAR
SERVICES
Art Direction | Brand Identity | Packaging Design | Product Design | Sales Sheets | POP Display Case | Digital Ads
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NEED A BOOST? GRAB A MOOSE! Green Moose Fuel is real food with real purpose.
Crafted in the mountains of North Carolina, this clean energy snack was made for movement. Just five powerhouse ingredients, no junk. Whether you're training, hiking, or chasing PRs, it’s fuel that works as hard as you do. Grab a Moose and go.
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I took Green Moose Fuel from a simple black pouch with a sticker—literally assembled in their garage—to a tough, trail-ready brand built for the wild. The redesign featured bold colors, clean typography, and durable packaging that looked right at home on mountain shelves and gym counters. POP displays and signage helped fuel its leap from local side hustle to regional favorite.



